Professional Background | Strengths & Interests | Education | Contact

About

Over the course of his 10-year corporate career based in Los Angeles and Atlanta with AT&T Enterprise Fiber Division as a business development & sales executive, Rodger consistently exceeded new sales revenue attainment goals while receiving numerous company performance accolades and awards along the way.

In addition, Rodger performed as lead interface between internal technical teams and external D & C level IT clients as the lead project manager on complex IT and IoT solution implementations for premier accounts, including: Crate & Barrel, UCLA, UC Riverside, San Diego State University, East West Bank, Regus, StubHub, Live Nation/Ticketmaster, Entertainment Studios, Consulate General of Turkey, and Consulate General of Ireland.

Prior to above, Rodger gained notable broadcast production & marketing experience across the entertainment industry landscape during his tenure with RCA Records, LaFace Records, Showtime Networks, and his role as an Executive Producer on the award-winning documentary, “Kepulihan: Stories from the Tsunami”, an accounting of rehabilitation told by three survivors of the 2004 tsunami in Southeast Asia that claimed more than 230,000 lives, which premiered on the ABC Television Network.

Rodger holds a Bachelor of Arts degree in Business Communications & Marketing, and earned his Master of Arts degree in Psychology. He also earned his national certification from the Project Management Institute as a Project Management Professional (PMP®).

Strengths & Interests

Business Development & Execution

Generating growth opportunities by identifying strategic alliances, researching new market opportunities, overseeing growth projects, and executing on action plans.

Market Development

Identifying and cultivating new market segments for products and services.

Project Management

Organizing and overseeing the implementation of project resources to move a specific task, event, or duty to completion.

Brands & Ventures Partnership

Experience pitching prospectus to Venture Capitalists and Private Equity groups to secure seed investments and strategic alliances aligned with early-stage project funding goals..

Brand Positioning

Strategically leveraging the unique attributes a brand presents to its target customer in order to navigate competitive differentiation and advantages in the marketplace.

Mission Statement

“My mission is to utilize my talents and abilities to deliver value, create positive impact, and serve others with passion and integrity. I enrich myself by enriching others.”

Education

Synergy

The power of 1+1=5 has always amazed me. I'm speaking, of course, about the Law of Synergy, which states: when combined, two different forces, agents, or substances can have a shared action whose effects are greater than merely their sum.

Aligning myself with people, projects, and organizations who embrace the synergy mindset has always been a catalyst for my success .

rodwpeters@gmail.com

(213) 880.0911

LinkedIn.com/in/rodgerpeters